Jade
Beauty & Medical Spa
Science in Stillness
Visual Branding
Website Design
Print Collateral
Digital Collateral
Nestled in Manhattan’s Upper East Side, FORMÉ Studio is a boutique reformer Pilates destination created for the modern woman who moves with intention. The brand embodies quiet luxury, blending refined strength with understated femininity.
Every design element was crafted to reflect FORMÉ’s core philosophy: that strength and beauty coexist most powerfully when expressed with grace.
FORMÉ Studio was imagined by a founder with a clear vision — to create a space where luxury and wellness coexist with ease. This flagship location marks the beginning of a growing movement: a modern Pilates experience designed for women who value beauty, balance, and discipline in every detail. With a focus on simplicity, refinement, and presence, FORMÉ sets the foundation for an elevated brand poised to expand across New York City and beyond.